Psycho Bunny now open at Mall of America
BLOOMINGTON, MN— October 28, 2021
Cult favorite menswear brand, Psycho Bunny, is now open at Mall of America. Designed for those who wear their personality on their sleeves and their individuality on their collars, the permanent monobrand store at Mall of America is located on level 1, West.
The 906-sqare-foot store will catch the eye of shoppers with the brand’s now signature oversized 10-foot bunnies in the storefront. The Mall of America store is also one of the first to include a new integration of a 270-degree brand portal that will offer an immersive digital dive into the Psycho Bunny universe. Additionally, an exclusive mural in collaboration with artist Mich Miller has been installed in the fitting rooms. The mural showcases an artistic expression of Minneapolis through the Psycho Bunny lens and will also be available on limited edition hand screen-printed tees of which only 20 will be released.
“Psycho Bunny is thrilled to see such tremendous retail growth, and particularly proud to open in the Minneapolis metro area,” said Kenny Minzberg, COO of Psycho Bunny. “Our unique take on menswear has earned us a very loyal customer base, and we are grateful and excited to drive continued growth throughout 2021 and beyond.”
Psycho Bunny is known for classic styles that stand apart, with an unconventional logo, unexpected detailing, vivid pops of color and meticulous craftsmanship. Each piece is created with an emphasis on quality and has tailored details such as mother of pearl buttons, exclusive pique fabrics and taped seams. Even their signature emblem, a rabbit and crossbones, requires 4,000 stitches to create.
“Psycho Bunny’s brick and mortar space offers guests a vibrant and engaging shopping environment they cannot find online,” said Carrie Charleston, VP of leasing for Mall of America. “The unique and fun experience they deliver makes them a perfect addition to the eclectic mix of retail, dining and attractions found within Mall of America.”
The Psycho Bunny Mall of America store is a continuation of the brand’s ongoing U.S. expansion of brick and mortar stores that started in Fall of 2019 with openings in Atlanta, Las Vegas and Hollywood, FL. With the success of those openings, the brand looked West in 2020, opening three California based stores at Century City, Valley Fair and South Coast Plaza. The Minnesota store opening is one of 20 other stores opening in 2021.
For more information on new and opening retail, restaurants and attractions, visit mallofamerica.com.
Images: https://drive.google.com/drive/folders/1gT8Iea6DAjz-ZGidRfYZBJ59_7HonTxX?usp=sharing
ABOUT MALL OF AMERICA
At 5.6 million square feet, Mall of America is the largest shopping and entertainment complex in North
America with more than 520 world-class retail stores and restaurants; Nickelodeon Universe, a 7-acre
indoor theme park; SEA LIFE Minnesota Aquarium; FlyOver America; Crayola Experience; and more. The
Mall opened in 1992 and is located in Bloomington, Minn., minutes from downtown Minneapolis and St.
Paul and adjacent to the MSP International Airport. Follow Mall of America on Facebook, Twitter and
Instagram. Download the Mall of America app from the App Store for iOS or Google Play for Android.
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