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Mall of America® announces Marine Layer, the California-inspired apparel brand, will soon open its first Minnesota location

BLOOMINGTON, MN — January 30, 2024

Mall of America® will soon get a touch of coastal flare with the first-to-market apparel brand, Marine Layer. Known for their extremely soft shirts and California-inspired styles, Marine Layer strives to take care of their community and planet by building a responsible and sustainable business. The opening of their Mall of America store in summer 2024 will mark the first Minnesota location for the San Francisco-based brand.

In 2009, after his girlfriend threw away his favorite t-shirt, Mike Natenshon, Founder and CEO of Marine Layer, set out to recreate a shirt that brought him that same sense of comfort and nostalgia. It took him over a year to develop the perfect custom fabric that gave that same lived-in feel. From there, Mike was joined by his best friend, Adam Lynch, and the two bought a 1967 Volkswagen bus to transport and sell the tees. With the help of their friends, the success of a pop-up shop in San Francisco, and a lot of word-of-mouth recommendations, Marine Layer now has over 45 brick-and-mortar locations and has developed more than 100 custom fabrics. More than just tees, the brand offers a wide variety of men’s and women’s clothing and accessories with a laid-back and relaxed style.

“Marine Layer is a laid-back coastal lifestyle brand with a great story and high-quality pieces that are sure to quickly become a staple in our guest’s wardrobes,” said Carrie Charleston, Vice President of Leasing at Mall of America. “Their passion for creating quality items while also working towards bettering the planet is inspiring and one of the many reasons that we are thrilled to have them opening their doors here at Mall of America.”  

Marine Layer is committed to taking care of the planet and keeping as many textiles out of landfills as possible through their ‘Re-Spun’ program. Shoppers can earn a $5 store credit by donating their used tees either in-store or with a prepaid recycling mail-in kit. Since 2018, Marine Layer has diverted nearly 500,000 tees from landfills and paid $2 million in credits to their customers.

Marine Layer will be located on Level 1, West. For more information on new and coming soon retail, dining, and attractions at Mall of America, visit https://www.mallofamerica.com/shopping/new

 

ABOUT MALL OF AMERICA

At 5.6 million square feet, Mall of America is the largest shopping and entertainment complex in North America with up to 520 world-class retail stores and restaurants; Nickelodeon Universe, a 7-acre indoor theme park; SEA LIFE Minnesota Aquarium; FlyOver America; Crayola Experience; and more. The Mall opened in 1992 and is located in Bloomington, Minn., minutes from downtown Minneapolis and St. Paul and adjacent to MSP International Airport. Follow Mall of America on Facebook, Twitter, Instagram, and TikTok. Download the Mall of America app from the App Store for iOS or Google Play for Android.

 

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