Mall of America® is the next destination for EVRY Jewels, the viral jewelry phenomenon captivating social media
BLOOMINGTON, MN — July 25, 2025
Mall of America® is pleased to announce the upcoming arrival of EVRY Jewels, the viral jewelry brand beloved by millions across social media. Known for its fashion-forward pieces and dedicated following, EVRY Jewels is set to open its newest location and second in the U.S. at Mall of America early this fall.
Founded by the dynamic sibling duo, Brittany and Jake Sigal, EVRY Jewels was born in their parents’ basement as a continuation of a four-generation family legacy in jewelry design. With a mission to blend timeless craftsmanship with modern aesthetics, the brand has quickly climbed the ranks to become a go-to destination for Gen-Z and Millennial shoppers alike.
“EVRY Jewels brings a fresh and social-savvy energy that we’re excited to introduce at Mall of America,” said Ashley Hofmann, Leasing Director at Mall of America. “Their social media buzz and on-trend collections make them a perfect match for our dynamic and style-conscious shoppers.”
With nearly two million followers on TikTok and close to one million on Instagram, EVRY Jewels has captured the attention of a global audience. Offering a wide range of trend-setting accessories including rings, bracelets, necklaces, hand chains, waist chains, anklets, and more, EVRY Jewels is all about empowering self-expression through affordable, high-quality pieces. Whether you're stacking rings, layering chains, or showing off your ear game, EVRY pieces are made to mix, match, and tell your story.
EVRY Jewels will be located on Level 2, West. For more information on new and coming soon retail, dining, and attractions at Mall of America, visit https://www.mallofamerica.com/shopping/new.
ABOUT MALL OF AMERICA
At 5.6 million square feet, Mall of America is the largest shopping and entertainment complex in North America with up to 520 world-class retail stores and restaurants; Nickelodeon Universe, a 7-acre indoor theme park; SEA LIFE Minnesota Aquarium; FlyOver America; Crayola Experience; and more. The Mall opened in 1992 and is located in Bloomington, Minn., minutes from downtown Minneapolis and St. Paul and adjacent to MSP International Airport. Follow Mall of America on Facebook, Instagram, X, and TikTok. Listen to So Much More – a Mall of America podcast, on all major platforms or watch on YouTube. Download the Mall of America app from the App Store for iOS or Google Play for Android.
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