Mall of America® launches Summer Games campaign with sports inspired activities & initiatives
BLOOMINGTON, MN — June 5, 2024
Mall of America® is turning up the heat with the launch of the Summer Games, a season-long celebration filled with friendly competition, exciting events, and exclusive prizes. As the North Atrium transforms into our very own stadium, every day brings a new opportunity for fun and games, making Mall of America the ultimate destination for unforgettable summer moments.
"At Mall of America, we’re all about building our community spirit,” said Jill Renslow, Chief Business Development & Marketing Officer at Mall of America. “This summer, we’re excited to add our own unique twist to the major sporting event that unites players from across the globe. Let the MOA Summer Games begin!”
Here is a sneak peek of what visitors can look forward to this summer!
Mystery Cards + Sweepstakes
In the spirit of the Summer Games, Mall of America is upping the ante on fun! Guests can expect to encounter our team in various locations, distributing Mystery Cards with values up to $599. Discover your prize by visiting a redemption kiosk located in the North Atrium on Level 1. Additionally, stay tuned for our sports sweepstakes that offers fans the chance to win exclusive football, baseball, and soccer themed bundles with prizes worth up to $700. For more information on Mystery Cards, visit mallofamerica.com/mystery. To learn how to enter the sweepstakes, visit here.
Play at MOA® Competitions
Mall of America invites guests to get their game on with the Play at MOA competition series, where every week brings a new challenge at our attractions. Compete in mini golf at Moose Mountain, test your wits at the Great Big Game Show, race go-karts at The Fair on 4, or scale the heights at ClimbZone. A leaderboard for the competitions will be on display in the Huntington® Bank Rotunda. Grand prizes for the big winners include a $150 MOA gift card and attraction-specific rewards. It’s time to aim for the top of the bracket in this ultimate summer competition. For more information visit mallofamerica.com/games.
Events + Entertainment
This summer, Mall of America is hosting a series of sports and competition themed events, kicking off with an appearance by the infamous Twiggy the Water-Skiing Squirrel! Visitors can look forward to a diverse calendar of activities ranging from the Midwest Yo-yo Championship to fencing lessons. The North Atrium in the Mall will be the home of all things Summer Games with festive décor, fun photo ops, and more! Additionally, we’re proud to continue our partnership with Minnesota Sports and Events to bring the community together in celebration of Minnesota’s sports culture with exciting events and activations this summer. To view our events calendar visit here.
Mall of America Takeovers
Have some Fun on Us with our offsite takeover events. Our MOA Street Team will be showing up throughout the Twin Cities to provide free experiences. This includes complimentary games at some of your favorite local venues, including golf simulation at THR3 Jack, lawn bowling at Britts Pub, and bowling at Bryant Lake Bowl. These events are our way of saying thanks to the community, so come join us and play the summer away! To see a calendar of our takeovers visit here.
To stay up to date on the latest Summer Games happenings, visit mallofamerica.com/summer.
ABOUT MALL OF AMERICA
At 5.6 million square feet, Mall of America is the largest shopping and entertainment complex in North America with up to 520 world-class retail stores and restaurants; Nickelodeon Universe, a 7-acre indoor theme park; SEA LIFE Minnesota Aquarium; FlyOver America; Crayola Experience; and more. The Mall opened in 1992 and is located in Bloomington, Minn., minutes from downtown Minneapolis and St. Paul and adjacent to MSP International Airport. Follow Mall of America on Facebook, Instagram, X, and TikTok. Listen to So Much More – a Mall of America podcast, on all major platforms or watch on YouTube. Download the Mall of America app from the App Store for iOS or Google Play for Android.
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